Kingdom: Plantae
Division: Magnoliophyta
Class: Magnoliopsida
Order: Asterales
Family: Asteraceae
Genus: Celmisia
Species: C. spectabilis
Subspecies: Spectabilis
Binomial name: Celmisia spectabilis ssp. spectabilis
Synonyms: Celmisia spectabilis var. angustifolia, Celmisia spectabilis var. albomarginata, Celmisia ruahinensis.
Common names: Common mountain daisy, Cotton plant
Celmisia spectabilis ssp. spectabilis is a New Zealand native, alpine to subalpine, woody-based herb found in the North Island from the Raukumara Range (Gisborne area) south through the central volcanoes to the Ruahine and Tararua Ranges. In the South Island, it grows from NW Nelson and Marlborough.
Photographed on the Tongariro Alpine Crossing (Click to enlarge)
Thanks to Wikipedia for text and information: https://creativecommons.org/licenses/by-sa/3.0/